“I think everyone wants to make a difference in someone’s life,” explains Beauty Night national executive director, Caroline MacGillivray, in her typical upbeat manner. Nine years ago, while volunteering at the WISH Drop In centre, Caroline dreamt up a unique way to make a difference in the lives of marginalized women in Vancouver’s eastside: Stage an event offering free makeovers for the holiday season.
A lofty plan with one major drawback. “I thought it would cost tons of money,” says MacGillivray. Never underestimate the power of the human spirit. Caroline put the word out to everyone on her email list. Volunteers began signing up—including students from Blanche Macdonald and the London School of Hairdressing and Aesthetics. Caroline’s home made posters advertised the event and within weeks, the first Beauty Night became a reality.
“The women were really excited,” says MacGillivray. What made Beauty Night an instant hit went far beyond haircuts, cosmetics and massages. The eastside women were given something they had rarely experienced—respect and dignity. “What we do is health care, fostering self-esteem,” explains MacGillivray. “When you believe in yourself, you’re more able to change.”
The women began asking for more Beauty Nights—and Caroline and the volunteers happily obliged. Beauty Night became a monthly event. MacGillivray created an eight week personal development program, including nutrition and fitness. Beauty Night started winning volunteer awards and now has weekly makeovers, fitness and yoga programs, and other events at the PHS Life Skills Centre. Since inception, the non-profit, volunteer run program has provided more than 11,000 makeovers to marginalized women in Vancouver, Victoria, and Toronto. Beauty Night is also creating more opportunities for the women to empower themselves. 20% of the Monday makeover clients have become Beauty Night volunteers.
On December 14th, Beauty Night turns 9, celebrating another noteworthy year. MacGillivray won the gold community spirit award at the Celebrating Women and the Spirit of the Cranes banquet. Katie Benjamin, a long-time Beauty Night volunteer, won a YWCA Young Woman of Distinction award for creating Womyns Gym, which are Beauty Night fitness programs sponsored through Telus.
December 14th is also the 7th anniversary of Beauty Night’s Stocking Drive. Spearheaded by Stocking Coordinator, Blair Lockhart, Product Coordinator, Revel Kunz, and Stockings Designer, Nancy Black, literally thousands of volunteers of all ages are involved. High School students from York House, Churchill Secondary, Prince of Wales, Van Tech and many more, local designers, and Kwantlen college fashion department students sew the stockings. Sparks, Brownies & Girl Guides decorate the stockings.
Thera Wise, BC Hydro, Carrie Wheeler Talent Management, and Blanche McDonald have been collecting donations of skin care, makeup, nail, dental, body, and hair care products to fill the stockings. Donations also include gloves and toques.
The December 14th festivities will also include Knit Fit, providing hand made scarves for Beauty Night clients. Founded six years ago by Laura Mah at the tender age of 11, Knit Fit volunteers include students from Chief Maquinna Elementary School, Templeton High School, Vancouver Technical Secondary School and Britannia Secondary School.
The stockings will be handed out to Beauty Night clients by some special holiday guests, Mrs. Claus and her elves. Laura and her KnitFit cohorts will also be making spirits bright by presenting scarves to the guests. Stockings will also be handed out at other events leading up to Christmas Eve.
Looking ahead, the New Year will ring in a brand new Beauty Night initiative. Inner Beauty Boot Camp will introduce self-care to Beauty Night clients and give them the the tools they need to continue their education, or find new employment opportunities. “It is amazing how far we have come,” says MacGillivray.
Beauty Night’s 7th annual stocking drive will be accepting donations, new hair, skincare, dental care, gloves and socks up until December 14th. For more information about donating product, snacks, money, or become a Beauty Night volunteer, please visit beautynight.org or contact Caroline MacGillivray at 778-885-4526.
